One platform connecting DwellOne, its customers, and its contractors — from the first request and quote through scheduling, payment, delivery, and sign-off.
DwellOne has built a high-touch home-management service around trusted contractors and hands-on project oversight. That creates a strong customer experience, but much of the work behind it — from quoting and scheduling to communication and payment — still depends on manual coordination.
We propose to act as DwellOne's long-term technology partner and build a connected platform comprising native iOS and Android apps, a staff dashboard, and carefully controlled automation for contractor matching, quoting, job management, payments, and customer communication.
Milestone 1 is targeted for approximately three months and is designed to deliver the core end-to-end workflow: a customer submits a request, DwellOne prepares and approves a quote, the customer pays a deposit, and all parties track the job through completion. Final sequencing will be agreed during kickoff and product design, with the initial mobile releases subject to Apple and Google's review processes and timely access to required third-party services.
You know your business better than anyone — this section exists so you can check our understanding of it, because everything we build rests on it. DwellOne is the one-stop company for home management in the Tacoma area: you vet the contractors, manage every project big or small, and guarantee the work. Compared to a homeowner hiring contractors themselves, you win on:
In-person meetings, review checks, bankruptcy searches, and evaluation of prior work. Only ~15% of applicants make the cut.
One company for everything — from a 2:00 a.m. locksmith to a full kitchen renovation. No juggling multiple contractors.
Customers benefit from DwellOne's quality controls and the protections provided under its customer guarantee, without relying on reviews alone.
Customers don't need to be renovation experts. DwellOne takes the reins and deals with contractors directly.
Unlike Angi or HomeStars, customers never start from scratch. You know them, their home, and their history — one point of contact, always.
Preferential contractor and material rates passed on to customers. Long-term relationships over short-term profit — no haggling, no surprises. Plus loyalty discounts, preferred financing, and referral bonuses.
Your model is high-touch by design — that's why customers love it. But today, nearly every touch point runs through a phone call and a member of your small, experienced team. A single job can involve:
The result: significant staff time on every job, repeated manual work that looks nearly identical each time, expensive customer acquisition (every enquiry is a fresh phone call with an uncertain outcome), quotes that take real effort to produce but often don't convert, and no live view of where contractors are or how a job is going until it's done. If a contractor is stuck in traffic, it's DwellOne answering the phone and chasing them.
The opportunity: most of these touch points can be partly or fully automated — without losing the personal service that sets you apart. Your team steps in where judgment matters, and the system handles the rest.
One platform, serving three audiences: your customers, your contractors, and your team. Everyone sees the same jobs, the same schedule, and the same conversation — each through their own app or dashboard.
At the heart of the platform sits your contractor database and a matching engine. The system knows every active job, every contractor's availability, rates, service areas, and calendar. When a quote request comes in, it uses AI to compare what we know about the work against which contractor(s) fit best — replacing today's round-robin phone calls and hand-built quotes with a simple "approve" button that lets every party agree, or adjust as needed.
DwellOne staff get one dashboard where contractors, quotes, customers, jobs, and everything in between can be managed, searched, and audited in one place — automatically connected to your other systems, all under one view. It replaces fragmented manual processes with a consistent, auditable workflow.
Customers register free by email or an approved social-login option, then use Face ID or Touch ID to unlock a saved session where supported. They get a home-management dashboard in their pocket:
Contractors use the same app with their own view — their communications center for every job:
Milestone 1 will establish the shared cloud foundation and DwellOne staff dashboard, while customer and contractor workflows begin in native iOS and Android apps. Customer- and contractor-facing web experiences can then be added so key tasks work on any device, with the mobile apps providing capabilities such as camera capture, live location, LiDAR scanning, and augmented reality.
This later expansion matters commercially, not just cosmetically. A browser-based quote and onboarding journey would let prospective customers respond to campaigns without first downloading an app. Ads on Facebook, Instagram, X, LinkedIn, and other channels could lead directly to a focused web experience, with the app offered when it adds value.
Milestone 1 is an initial production release centered on the core end-to-end journey: a customer requests a job, DwellOne prepares and approves a quote, the customer pays a deposit, and all parties track the work. Delivery is targeted for approximately three months, subject to timely client feedback, third-party approvals, data availability, and final scope prioritization during kickoff.
Before code: wireframes, screen designs, and a consistent visual identity for the app and dashboards, iterated with you so the product feels like DwellOne from day one.
Native mobile apps built in Swift for iOS and Kotlin for Android, optimized for each platform and prepared for public release in the US App Store and Google Play. Publication timing remains subject to Apple and Google's review and compliance processes.
The unglamorous work that makes everything reliable: cloud infrastructure, separate development/staging/production environments, automated release pipelines, monitoring and alerting, database design, and data security — built to best practices for a platform that will run for years.
Register and log in with the agreed combination of Google, Facebook, email, or phone. The sign-up flow captures required contact and address information and includes appropriate account-security controls, with the exact authentication methods and requirements confirmed during product design.
Your existing contractors uploaded in bulk via the admin dashboard, with the same simple login experience as customers.
Google Maps integration with full location controls. Adding a home address lets us match contractors within range and provide driving directions via Google or Apple Maps.
Customers submit photos, video, and a voice or text description; AI translates it into a complete, tagged picture of the job. An initial estimator engine provides a ballpark from your pricing rules for known job types. You and matching contractors are notified to express interest and estimate — with everything pre-filled so quotes go out in hours, not days.
Customers pay a deposit (set by you) by card or ACH, with payment terms shown clearly up front and an agreement they can sign digitally. Includes payment-provider setup, receipts, and a defined refund workflow.
Customers see their active jobs; contractors see accepted bids; DwellOne sees exactly where every job stands and whether any action is needed.
Photos and video from the contractor at each stage form a permanent record of the job, visible to the customer and to you.
A shared conversation per job for customer, contractor, and DwellOne — with the option for customers to message DwellOne privately when issues arise. Optional writing assistance helps every party communicate clearly while preserving the original message.
Messages can be translated to each person's preferred language in both directions, with the original message preserved for reference.
An assistant with controlled access to approved job data answers routine status questions, prepares recommended actions, and escalates exceptions or higher-impact decisions to DwellOne staff.
Push notifications and transactional email at every step that matters — quote ready, payment received, contractor en route, job complete — so nobody has to check in to stay informed.
Add and manage contractors, search and drill into jobs, provide and approve quotes, and search or export transaction history — replacing today's manual processes with one screen. Includes role-based permissions so team members see only what their role requires.
Visitor, conversion, and campaign tracking wired into an analytics dashboard from day one, so you can see what's driving business.
Automated tests plus hands-on testing across supported iPhone and Android devices before release, focused on the reliability of the core job, communication, and payment journeys.
Technical support for implementing DwellOne's approved privacy policy and terms of service, secure handling of personal and payment data, and clear permission and consent flows for location, camera, and notifications.
How we'll work: this is a collaborative process. We ship in small increments, review them with you, and iterate on the experience together. The goal of Milestone 1 is an initial production release of the core job-delivery journey — and a shared, informed view of what to build next.
We suggest treating Milestone 1 as an evaluation period and keeping priorities open. Once the core platform is live, each quarter we'll agree the next priorities together. Strong candidates include:
Offline workflows, tablet-optimized layouts, deeper device integrations, and other enhancements that build on the initial iOS and Android releases.
Comprehensive accounting and reporting integration, tuned to how your books actually run.
Any scene a customer or contractor captures is automatically tagged with as much context as possible.
Dimensions, structural details, and contents captured from a phone scan — driving more accurate quotes and building an evolving model of each home for future sales opportunities.
Reworking the website into a polished, modern experience that puts the app front and center and is tuned to take visitors from first click to first quote.
Campaign pages for Facebook, Instagram, X, LinkedIn and more — mapped to verticals like renovation, landscaping, and handyman services.
A recurring-revenue product with payment management and job tracking, built on the main platform.
Two-way calling and texting for reaching contractors on their native channels — with everything still logged centrally.
A FaceTime-like experience for connecting customers directly with your team, managed in the app.
Soft credit checks, a pre-approval workflow, and draw-down spending against projects — woven into the job and payment flow.
This platform is built to scale in more ways than one. The first is DwellOne itself: beyond Tacoma, across Washington, and eventually nationwide — the software carries the operational model with it.
The second is the technology as its own business: a managed platform offered to external contracting firms that DwellOne doesn't operate. That could live under the DwellOne name if it suits your brand strategy, or as separate intellectual property spun out into a new company. Either way, the software you're investing in has value beyond your own operations — and our pricing (below) is structured so we win together if that happens.
| Item | Structure | Price |
|---|---|---|
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Development fee
Lee Benson and Jeff La Croix working directly on your product, plus any subcontractors engaged and managed by Uplevel. Covers the agreed design, development, release, and support priorities across web, mobile, and back-office. Quarterly evaluation points review work delivered and set the next quarter's priorities.
|
Fixed monthly fee | $25,000per month |
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Platform fee
2.5% of gross customer payments successfully processed through the DwellOne platform, excluding refunds, chargebacks, sales taxes, and payment-processor fees. Payments collected outside the platform are excluded. Calculated monthly so our incentive remains aligned with DwellOne's success.
|
2.5% of processed volume | $25,000per $1M processed |
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Spun-out IP (non-DwellOne use)
Any commercialization of the platform outside DwellOne's operations — including ownership, IP contributions, licensing, governance, and funding — will be subject to a separate definitive agreement. The parties' current commercial intent is to form a new company with equal ownership, subject to DwellOne's investor relationships and requirements.
|
Equity in NewCo | 50 / 50equity share |
We aim to be DwellOne's long-term technology partner — responsible for the agreed development priorities across web, mobile, and back-office integrations, and for ongoing support once the platform is live.
Software is never "finished." It's a moving target that evolves with new devices, new expectations, and a growing business. We commit to new features, bug fixes, updates, and maintenance for as long as we work together — growing the platform alongside DwellOne's own growth, and toward the day it may stand as valuable IP in its own right.
If this proposal aligns with DwellOne's goals, the next step is a working session to confirm Milestone 1 priorities, commercial definitions, dependencies, and a target start date. The engagement will begin upon execution of a master services agreement and Milestone 1 statement of work.